Master of Science in Marketing Science Programs

Master of Science in Marketing Science

The Master of Science in Marketing Science program prepares students for the future of marketing, offering a broad introduction to marketing alongside in-depth study of customer insights, research techniques, data analytics, digital marketing, and social media marketing. 

Master of Science in Marketing Science and Business Analytics (STEM)

The Master of Science in Marketing Science and Business Analytics (STEM) program helps students develop an in-depth understanding of consumer behavior through the study of customer insights, research techniques, digital marketing, and social media marketing with advanced data analysis and decision-making techniques and skill.