A career in strategic planning involves helping a corporation design a path to growth and profitability amidst competition and constant change. The strategic planner's role consists of helping the organization to gather, analyze, and organize information. They track industry and competitive trends, develop forecasting models and scenario analysis, examine strategic performance, spot emerging market opportunities, identify business threats, look for novel strategic solutions, and develop creative action plans. Strategic planning involves understanding what the organization’s current strategy is, what has been tried in the past, and what it will be in the future.
Please note that the Katz Graduate School of Business requires students pursuing a concentration in Strategy to select a second area of concentration. Strategy may not stand alone as a sole area of concentration.
Katz alumni research shows that MBA students who choose the Strategy concentration are hired in the following areas:
- Management Consulting
- Corporate Social Responsibility