The article "How Digital Fulfillment Is Changing Manufacturing," co-authored by Frits Pil, professor and Director of Instructional Innovation and Faculty Development, was recently published by the Harvard Business Review.
In the News
March 18, 2019
March 4, 2019
Bill Valenta, the outgoing Assistant Dean of Katz's MBA and Executive Programs, discussed the value of micro-credential programs in a March 4, 2019 article in the Pittsburgh Post-Gazette.
March 4, 2019
February 25, 2019
Carrie Leana, George H. Love Professor of Organizations and Management and Academic Director of the Katz Executive MBA in Healthcare program, appeared on KDKA's Sunday Business Page show with Jon Delano. Leana discussed how the Katz Executive MBA in Healthcare program prepares healthcare professionals to improve healthcare delivery.
February 22, 2019
Carrie Leana, George H. Love Professor of Organizations and Management and Academic Director of the Katz Executive MBA in Healthcare program, published the article "The Cost of Financial Precarity" in the Spring 2019 issue of Stanford Social Innovation Review.
February 21, 2019
February 14, 2019
Clinical Associate Professor of Business Administration Peggy Liu was published in the Journal of Marketing. Her research, "That’s Not So Bad, I’ll Eat More! Backfire Effects of Calories-per-Serving Information on Snack Consumption," looks at how calorie-information and snack portion sizes contribute to overeating. This research was also featured in an article by the American Marketing Association.
February 12, 2019
February 8, 2019
Audrey Murrell, Associate Dean of the College of Business Administration and Professor of Business Administration, Psychology, Public and International Affairs, was named in Bizwomen's list of Headliners in Education. She was one of 40 women selected for the honor.
December 18, 2018
Thomas W. Olofson Chair in Entrepreneurship Sharon Alvarez was interviewed by the Pittsburgh Post-Gazette for an article in its 2018 Year-End Business Series. Alvarez discussed the challenges of business decision-making in uncertain times.
December 8, 2018
Vanitha Swaminathan, Thomas Marshall Professor of Marketing and Director of the Katz Center for Branding, was mentioned in a recent article in the Rice University Jones Graduate School of Business online publication, Rice Business Wisdom. Swaminathan's research on sales promotions was cited and described in the article, titled "How Self-Identity Affects the Sales Promotions We Choose."
December 5, 2018
CB Bhattacharya, H. J. Zoffer Chair in Sustainability and Ethics and Professor of Marketing and Management, was interviewed by the New York Times for the article "When the Social Mission Comes Before Making a Buck." Bhattacharya identified two primary reasons that companies practice philanthropy: “It’s the right thing to do — corporations need to give back to society — and they believe it’s the smart thing to do, in terms of stakeholders taking notice of what you’re doing," he said.
November 24, 2018
November 12, 2018
Thomas Marshall Professor of Marketing Vanitha Swaminathan was interviewed for a CNN Money article on Instagram's and Tinder's efforts to reach college-aged young adults. The story was picked up by a number of additional outlets, including CBS Detroit, WISC-TV in Madison, Wisconsin, and Expansión.
April 14, 2018
Audrey Murrell, Associate Dean of the College of Business Administration and Professor of Business Administration, Psychology, Public and International Affairs, was interviewed by the Pittsburgh Business Times for a Women of Influence Q&A.